LSC chair and professor Dominique Brossard served as a committee member of the National Academies of Sciences, Engineering, and Medicine’s latest study on the impacts of genetically engineered crops. The 20 expert committee investigated the …
Research
LSC at the top of national rankings for research
The Department of Life Sciences Communication sits at the top of the most recent rankings released by Academic Analytics comparing national communication and media studies programs. LSC ranks among the top 10 departments for articles …
Two faculty serve on new NAS committees on science communication and literacy
The Department of Life Sciences Communication is continuing its strong involvement in the National Academy of Sciences as chair Dominique Brossard and professor Dietram Scheufele have each been asked by the National Research Council to …
Effective Communication Helps Keep Wisconsin Lakes Some of the Best in the Midwest
Each year, Wisconsin’s lakes and streams are visited by nearly 1.3 million anglers, making the state one of the top ten for angler activity. Collectively, these anglers spend over 21 million days fishing each season. …
Using social marketing to protect Wisconsin’s lakes
Wisconsin’s lakes are one of its many treasures. However, the lakes and their surrounding ecosystems are fragile and susceptible to change. Over the decades, more lakeshore property owners have developed their shorelines by removing natural …
LSC researchers find link between scientists’ public engagement and citation rates
Many scientists may still see talking to reporters or using social media to publicize their research as a poor use of their time, but a new study by researchers in the Department of Life Sciences …
New LSC Research: Are confidence effects about science widening?
When it comes to science, socioeconomic status may widen confidence gaps among the least and most educated groups in society, according to a new study by researchers at the University of Wisconsin-Madison’s Science, Media and …
Research in LSC explores communication effects in the new media environment
Research in the department has evolved alongside our changing media environment. With the advent of new media, we are now conducting studies on how various issues are communicated on a variety of platforms, including Twitter, …
Articles by LSC faculty and alum among the most cited in IJPOR
A recent report by the International Journal of Public Opinion Research shows that research by LSC professors Dominique Brossard and Dietram Scheufele, along with alumna Shirley Ho, are among the 10 most cited as of …
Top scientists are not afraid to engage with the public in traditional and social media, according to new research by LSC’s SCIMEP lab
Top scientists are not afraid to engage with the public in traditional and social media, according to new research by LSC’s Science, Media, and the Public (SCIMEP) lab published in The Scientist magazine. More importantly, public communication …