LSC professor Bret Shaw co-authors book on health communications

LSC Associate Professor Bret Shaw has co-authored a chapter in a new book titled “Health Communication: Strategies for Developing Global Health Programs.”  The chapter, titled “Developing and Testing Mobile Health Applications to Affect Behavior Change: Lessons from the Field,” focuses on how mobile health (mHealth) applications can be potentially powerful behavioral change tools. The authors share their experiences related to this rapidly expanding field of research and discuss what they have learned about theory-guided design, mobile platform selection, understanding user experience, social and familial implications, feature selection, clinician involvement in design, privacy concerns, keeping up with technological advancement, integrating social media, and provision of hardware to test subjects.”