four lsc students advance in 2013 wisconsin governor’s business plan contest

Four LSC students have advanced to the semi-final round of the Wisconsin Technology Council’s 10th annual Wisconsin Governor’s Business Plan Contest. They are: Mary Kuckuk with a entry entitled “CodeEm,” and a group proposal “Detour Mobile App” from Brianna Plank, Anna Kalscheur and Mackenzie Krentz.

wtc_iconThe projects originated in courses taught by Sarah Botham and Tom Still. They are two of 51 entries to advance to the second round of judging, out of 326 first-round entries. The projects were evaluated by an independent panel of about 70 judges. Projects advancing in the second round fit into four broad areas: advanced manufacturing, business services, information technology and the life sciences.

“Clear presentation of the business idea matters a lot in the first round of the contest because entrants are essentially writing their ‘elevator pitch.’ The two LSC entries that survived the first cut certainly met that test,” Still said.

The LSC students will compete in the second phase of the contest by submitting executive summaries of 1,000 words or less describing the core product or service, customer base, market size, competition, management team and financial data. The winners will be announced during the annual Wisconsin Entrepreneur’s Conference June 4-5, 2013 at the Marriott West in Middleton. The top 12 contestants will give live presentations at the conference.

For more information on the Wisconsin Governor’s Business Plan Contest, visit the Wisconsin Technology Council here.