New LSC course examines the role of narrative in science communication

The use of narrative in science has become a particularly active area of research in recent years. Narrative can be a powerful tool for any form of communication and science is no exception.  But it is not as easy as it may seem.  When using storytelling in science, there are many questions to address. What does research tell us about what is effective when using narrative in science? What should the plot line be? What platform is best? What is the length and format? These are just a few of the questions communicators must address when composing a narrative about science. This semester, LSC debuted a new course focusing on this emerging area in science communication – LSC 430: Communicating Science with Narrative. The course, taught by Professor Shiela Reaves, explores how storytelling can be used to communicate complex scientific topics to non-expert audiences. Students examine the impact of metaphor in science writing, ...
April 12, 2017
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research
10

Exciting lineup planned for LSC’s science communication colloquium

Mark your calendars: LSC’s science communication colloquium is once again bringing acclaimed speakers from near and far. Every week, attendees of the colloquium hear from experts in bioethics, science communication, scientific art, science and technology studies, science policy, and new information technologies, among other interesting areas. The colloquium takes place each Wednesday from 12:05 to 1 p.m. in 135 Hiram Smith Hall. This semester the colloquium is organized by LSC chair Dominique Brossard. Check out the list of speakers below. All faculty, staff, and students are welcome to attend. You can click each speakers' name for more information about them. Follow @UW_LSC or #uwlsc700 on Twitter for live tweets from the talks  Most importantly, after each speaker, a link by their names will take you to a video of their talk. 
January 23, 2017
3
teaching-outreach
10

LSC honors scholarship winners, donors, alumni, and friends at recognition reception

This past Thursday, April 20th, LSC students, faculty, and staff joined donors, alumni and friends for LSC's annual Student and Donor Recognition Reception. Sixteen students were honored for their academic achievements and received scholarships and awards thanks to the generous gifts from donors.  Warren Nesbitt, a 76' graduate of LSC, served as the guest speaker. Warren, who is President of SolutionTrack Associates, reflected on his time in LSC and his successful communications career before giving students advice for their future careers. Alumni, donors and friends traveled from near and far to attend and pass along their generosity to a new group of students, enabling many of these students to go above and beyond.   Thank you to all the generous donors for supporting our students and for all they invest in LSC!
April 26, 2017
5
students
10

Recent Publications

  • Runge, K. K., Brossard, D., Scheufele, D. A., Rose, K. M., & Larson, B. J. (2017). The polls—Trends: Attitudes about food and food-related biotechnology.  (more…)

  • Akin, H., Rose, K. M., Scheufele, D. A., Simis-Wilkinson, M., Brossard, D., Xenos, M. A., & Corley, E. A. (2017). Mapping the landscape of public attitudes on synthetic biology. (more…)

  • Kohl, P. (2017). Using De-extinction to Create Extinct Species Proxies; Natural History not Included. (more…)

  • Simis, M.J., Madden, H., Cacciatore, M.A., Yeo, S.K. (2016).  The lure of rationality: Why does the deficit model persist in science communication?
    (more…)

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