LSC joins Planet Forward consortium

In 2018, the University of Wisconsin-Madison joined the Planet Forward consortium, a network of around 20 universities from across the U.S. dedicated to helping up-and-coming storytellers share stories of environmental and sustainability innovations. Planet Forward is a project of the Center for Innovative Media at George Washington University and was launched in 2009 by Frank Sesno, former CNN correspondent and director of George Washington University’s School of Media and Public Affairs. The Department of Life Sciences Communication spearheaded the effort to bring the project to UW-Madison. "Planet Forward is a new storytelling outlet for LSC that rewards our students in their passion for the environment and creative new ideas in sustainability," said LSC professor and director of undergraduate studies Shiela Reaves.
March 23, 2018

Science and social media course cuts across disciplines

The internet is transforming the relationship between science and society. Open-access peer-reviewed journals, scientific blogs and online scientific communities have made science more accessible than ever. At the same time, the ease of online searching and ubiquity of social media has fostered the spread of misinformation and pseudoscience. As a result, social media literacy is increasingly important within the sphere of science.
February 28, 2018

LSC’s science communication colloquium will feature an exciting line-up

This semester's Life Sciences Communication colloquium will bring acclaimed speakers from near and far. Over the course of the semester, attendees of the colloquium will hear from experts in science communication, science policy, sustainability marketing, media sociology, and other interesting areas. The talks are free and open to the public. Videos will be published shortly after each talk for those unable to attend. Check out the list of speakers below. You can click the speakers' names for more information about them. 
January 11, 2018

Recent Publications

  • Xenos, M.A., Scheufele, D.A., Brossard, D., Choi, D.H., Cacciatore, M., Yeo, S., & Su, L.Y. (2018). News media use and the informed public in the digital age. (more…)

  • Stenhouse, N. (2017). Spreading Success Beyond the Laboratory: Applying the RE-AIM Framework for Effective Environmental Communication Interventions at Scale.  (more…)

  • Scheufele, D. A., Xenos, M. A., Howell, E. L., Rose, K. M., Brossard, D., & Hardy, B. W. (2017). U.S. attitudes on human genome editing.  (more…)

  • Runge, K. K., Brossard, D., Scheufele, D. A., Rose, K. M., & Larson, B. J. (2017). The polls—Trends: Attitudes about food and food-related biotechnology.  (more…)

+ More Publications